Raleigh’s Autobahn Automotive Gets New Social-Savvy Website
Since 1989 Robert and Erin Drake of Autobahn Automotive have been providing some of Raleigh’s best automotive service for Japanese and European import vehicles. Over the years, they’ve earned a loyal following of fans due to going the extra mile for their customers, with perks like a free loaner car, free car wash, and other promotions that keep them returning time and again.
Raleigh Brand Design firm Killer Creative Group was recently asked to refresh Autobahn Automotive’s image and website. Autobahn has been very active in taking advantage of new Social Media such as Twitter and Facebook, and needed the ability to integrate those outlets, as well a needing the ability to add articles on automotive maintenance and related news to the site, with a budget-friendly solution.
Rather than build a complex Content Management System (CMS), Killer Creative designed a solution using the open-source WordPress platform. WordPress is a good platform for firms looking for a mid-range website that need a small amount of customization but also allows for basic content updates without advanced programming skills.
The new site at autobahn-automotive.com includes a status feed from the Autobahn Facebook Fan Page, a Twitter link, as well the ability to update news posts and articles at will, with commenting ability built in. Killer Creative also updated the logo design and extended the blue color theme throughout as well as an industrial brushed steel background. Raleigh WordPress web hosting provided by KillerHosting.net.